>> Sol Beer is now produced using solar power. To promote this message, under the concept “We’re all powered by solar energy”, we came up with vibrant and colorful visuals, representing different situations and all the fun people can have during summer with a fresh cold Sol. Illustrations by Studio Pum.
>> Posters I illustrated for the launching of the McDonald’s Picanha Bacon Crispy sandwich, the second member of the Picanha das Galáxias family. It came to our galaxy like a meteor of flavor :)
>> Posters for Kwid, the latest compact launched by Renault. Although it’s a popular car, it comes with features and special services that make it one of a kind among the category, AKA The Compact SUV.
>> iFood, the nº 1 delivery app in Brazil, was the Official Delivery at Rock in Rio 2022, making deliveries inside the festival. To spread the message, we developed posters and visual communication, connecting the fans with their daily share of proper energy to handle all days of standing, shouting and experiencing the pure essence of the greatest music festival in the world. Illustrations by Studio Puhl.
Copy: A mosh pit marches on its stomach. iFood. Rock in Rio official delivery app. Copy: Etiquette rule: sing with your mouth full. iFood. Rock in Rio official delivery app. Copy: Music feeds the soul. The body? We handle it. iFood. Rock in Rio official delivery app.
>> Credicard ZERO is a credit card made for young consumers. And with it's international version, their trip expenses will de payed as if they were well known locals. Photography and retouch by friends at Click.
>> When you're driving, parking or getting out of the garage, you must stay alert for what's behind you to avoid accidents. And the easiest way to see what's behind as clear as you see what's ahead, is with Volkswagen rear view camera. The ads demonstrate it in an interactive way using ambigram typography technique. Illustration/Typography by Estudiorama and me.
>> Off! is one of the top insect repellent brands. To encourage people in Brazil to use it daily, we decided to tell the naked truth in a funny, eye-catching way for this print/outdoor campaign.
In a tropical weather country such as ours, if you don't use it, your blood becomes a delicious beverage to mosquitoes and other insects. I worked on the concept and retouch of the illustrations and had 3D skill help from friends at Yellow Mello studio.
>> When you start to feel sleepy, Volkswagen fatigue sensor is the most effective tool to prevent you from sleeping at the wheel. I illustrated the image concept and worked in collaboration with Yellow Mello studio on the 3D to get a realistic and funny final result.
>> Mobil is one of the top lubricant brands, developing products for cars, motorcycles, trucks and industrial machines. To show how engines and gears that are supposed to work together can have trouble on their functions if not properly lubricated, we came up with a funny visual approach, working on the 3D image and typography in partnership with friends at Notan studio.
>> Havaianas is about color and fashion. In 2017 the brand launched the Luna Collection, a new urban concept designed to be worn in any situation, from leisure to work.
Copy: For those days when you don't want to take off the Havaianas, the back strips keep it attached. Luna: the Havaianas that stick to you.
Copy: Havaianas that won't get off you. Surprisingly, this means freedom. Luna: the Havaianas that stick to you.
>> As a support for Kiss FM's#McCartneyHit campaign that relaunched 30 year old underestimated song "Angry" as if it was a new one, a series of posters were designed to celebrate the song and make it a new hit. I designed and illustrated two of the campaign poster series, that quickly spread through the internet, and were featured in publications such as Lürzer's Archive magazine.
